My name is MAITE ARAMAYO and I am the face behind SUGARLESSCOAT.


I am an independent WRITER exploring culture and new ways of storytelling and a NARRATIVE STRATEGIST working with brands and creative projects for over 8 years.



MY WORK explores the intersection of art, culture, narrative, and visual identity, looking beyond what’s trendy to understand the ideas that shape them (always the people).

I am is based in Milan, Italy.



MY SPECIALITIES:


--narrative and storytelling
--communication strategy
--brand positioning
--visual editorial development
--copywriting and brand tone of voice
--project management


BASICALLY... I help translate complex ideas into stories people will remember.



Available to work in: English, Italian and Spanish.


Featured in:  NSS Magazine, Culted, Glamour US, The Zoe Report
Guest speaker:  Mag To Mag Festival, De Montford University.



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SOME WORK I DID AS @SUGARLESSCOAT:





EMERGING DESIGNER INTERVIEWS AND THEIR STORIES


 
                           



PANEL TALKS /  KEYNOTE GUEST SPEAKER




                                                         





WRITTEN SAMPLES ABOUT FILM







WRITTEN/VIDEO ESSAY SAMPLES ABOUT INTERNET CULTURE



     






SELECTED CLIENTS I HAVE WORKED WITH CREATIVELY IN THE FOLLOWING FIELDS:


Project Management
Partnerships management
Creative consulting
Newsletter marketing
Social Media
Brand Communication and brand storytelling
Copywriting
Fiction story development



Crease Group
Givaudan
UNLOCK (Hypebeast Italy)
VAAN Group
RUBY LABS









INTERESTED IN COLLABORATING OR WORKING TOGETHER?
FEEL FREE TO REACH OUT:



thesugarlesscoat@gmail.com


...or DM me on Instagram for a quick chat: @sugarlesscoat